Cognitive Mapping

Cognitive mapping:

This is a method of articulating in exact terms, a description for one’s product/ artwork. One simply builds up the adjectives that match up to the description and connect the words on a graph to get just the right few, and thus one forms a sentence with these words and there, you have your perfect description. 

For example, the product I chose to cognitively map was the ‘Blind Bag’ . 

“The Blind Bag is a helpful invention that gives a blind person information in order to easily navigate their way around, and also serves the purpose of storage.”

The second image is the diagrammatic representation of the description: The Emotional,

Contextual, Intellectual, Sensorial, Spiritual and Experiential aspects of the product. 

Emotional:Large wavy lines inside the circle

Intellectual: Diamond shape

Experiential:Entire Circle enclosing all aspects

Spiritual: Spiral shape

Sensorial: Squiggly lines spread across

Contextual: Square shape